As long as they look this good, I don't think their prestige will shrink at all.
Porsche is bracing for smaller profit gains in the future as the sports-car maker steps up spending on models and facilities, CEO Oliver Blume said.
Porsche now has "many new products in the pipeline" to set the course for future growth, Oliver Blume told reporters on Monday. "Therefore it's clear that we can no longer carry out major leaps on results," he said.
Porsche will invest about 1 billion euros ($1.12 billion) as it creates over 1,000 new jobs at its base in Zuffenhausen to make the brand's first all-electric car based on the Mission E concept.
Source: Automotive News